FIAT BRAZIL AND MATTEL TEAM UP TO CREATE 'HOT WHEELS' PUNTO
The first 'Hot Wheels' car in real size made in Brazil has the Fiat Punto as its basis. This project was born in a cultural contest, a result of a partnership established between Fiat Automóveis and Mattel do Brasil, which had a mission to develop a prototype, in real scale (1:1), applied to a Fiat Punto HLX. It is being presented for its debut on the Fiat Automóveis stand this week at the 25th Salão Internacional do Automóvel in São Paulo.
The winning vehicle – Icaro – was developed by mechanical and industrial project students of the Paulista State University – UNESP in Bauru. It presents strong features of the company and the innovative look, which transmits all the 'Hot Wheels' characteristics associated with the toys. The engine has undergone significant transformations – 1.8 turbo 8V, with power estimated at 300 hp at 5,800 rpm and maximum torque, also estimated at 38 kgfm at 4,700 rpm, to maximize its performance.
The unique car features 18-inch rim light metal alloy wheels and, inside, the seats are finished in black leather and are “burning” in reddish orange details, which also appear in the headrest, doors, seats and other details of the instrument cluster, and gearshift. The 'Hot Neon' lights up and goes through the instrument cluster, casting towards its interior and giving a special touch, in connection with the most outstanding features when speaking of 'Hot Wheels'.
